Innovative ice-cream scoops food award
ICE-CREAM to help sportspeople recover from their exertions was among the Irish food honoured at the Bord Bia Food and Drink Awards.
Wexford dairy farmer Tomas Murphy and his son Barry make protein-enriched ice-cream and luxury desserts, for export as far afield as the Middle East.
Last night they scooped the Bord Bia Innovation Award at the industry 'Oscars'.
Their Paganini company makes a range of ice-creams including the Fitfuel Perform range, which is designed for sportspeople, and Fitfuel Nourish which is used by healthcare professionals to boost the protein intake of patients.
As a competitive cyclist, Barry Murphy had tested a number of sports nutrition products but spotted a gap in the market for a 'real' food alternative to the protein bars and shakes in the market.
So he developed a low fat ice-cream that contains 20g of added whey protein per tub in order to aid muscle repair and growth.
"The 20:20 rule recommends the consumption of 20g of protein within 20 minutes of exercising.
"The body is most receptive to protein within this window," he said.
Their Fitfuel Nourish range which is also protein-enriched is used in several Irish hospitals for patients recovering from surgery. illness or with diminished appetites.
Barry's father Tomas founded Paganini in 1990 making Italian style ice-cream using milk from his own farm.