Thursday 18 January 2018

Horse-meat fiasco good for butchers

Colm Kelpie

Colm Kelpie

THE horse-meat scandal has given a boost to butchers, with the vast majority enjoying a jump in sales, a survey suggests.

Almost nine in 10 of those quizzed for the study reported an increase in sales, with just under a quarter stating that business had increased substantially.

The survey by the Associated Craft Butchers of Ireland (ACBI) also revealed that 90pc of shoppers are asking their butchers for more information on cuts of meat and traceability.

Julie Cahill, marketing manager of the ACBI, said the results were encouraging, adding "Local butchers' shops are one of the last bastions of our communities and many of them have suffered greatly over the past few years, but with quality and traceability now high on people's agendas, our members are well-placed to ensure that their customers make an informed choice."

Irish Independent

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