NOBODY wants to be tagged as a 'flip-flop' politician, especially this early in the campaign.
But they were out in force yesterday, wildly changing direction as they raced along the high roads and by-roads of Ireland, leaving distraught handlers in their wake.
We are, of course, talking posters as Operation 'Put Them Up' rapidly became Operation 'Stop Them Doing Damage' in the high winds.
Much like the dead eyes and disturbing half-smiles of candidates, it wasn't pretty.
"Election posters littering N11, South County Dublin -- Ivana Bacik landed on my windscreen, [too] close for comfort, scary up close," a shaken Diarmuid Canning told the Twitterati.
That there are thousands of posters of gurning politicians staring at us from every lamppost and telephone pole in the country seems a little quaint at this stage, not to mention ugly.
Is there any research proving this is an effective way of promoting the 'brand'?
"If you need an election poster to decide how to vote, then you shouldn't be allowed to vote," Joe Elway ventured, adding that they should be banned outright.
"T's no day for posterin', folks. My poor volunteers are getting blown off their ladders. Take pity on all the people out at it," John McGuirk, an Independent candidate in Cavan-Monaghan, said.
On the subject of bans, surely Mr Twitter can outlaw the ubiquitous "the hustings went well tonight" efforts from all and sundry?
"Canvass going well," Richard Bruton -- the latest -- said.
Yawn. We want sex, drugs and rock 'n' roll. Or blood and thunder.
We'll settle for mildly diverting. Otherwise, silence is golden.