Shopping centres are back open again, even if some retail outlets remain closed.
The campaign to kick-start the critical recovery of the retail trade is firmly under way after the Covid-19 lockdown.
However, as shopping centres resumed major operations after a near three-month shutdown, many opened their doors with just 50pc of outlets currently trading.
Mahon Point in Co Cork ranks as the largest shopping centre outside Dublin and Kildare.
General manager Justin Young said it was inevitable that the return to business would occur on a phased basis.
"We have about 20 stores opening [today] on top of our existing eight," he said.
"We have approximately 50pc of the house now operational again."
There were mixed blessings for retailers in Eyre Square Shopping Centre in Galway yesterday as many reopened to a 'new normal'.
From early morning shoppers queued for Penneys while smaller local shops reported a slow start.
JD Sports and Starbucks were the only other businesses that needed to use a queueing system.
Throughout the day a steady flow of shoppers passed through the main first-floor thoroughfare, which is home to Penneys and Dunnes.
But other areas at the extreme end of the centre, where smaller retailers operate, were largely deserted.
"I don't know if it's because it's so nice outside, but the centre is really quiet," said Aoife Loughlin, owner of Elegant Undies.
"We only allow four customers in at a time but I don't know if I will have a problem with that today.
"My friend and I run this business together and we have been here for 14 years and we hope we will be here for another few."
Avril Smith, manager of Eyre Square Shopping Centre, said: "Penneys is the biggest draw. They are coming in droves.
"But in a matter of a few days once people feel they have done the Penneys thing they will come back to our other retailers."
Mary Shiel and her daughter Anna (17) from Annaghdown were among a small minority of shoppers who wore masks.
"We didn't queue and we didn't come in too early we just wanted to see what it was like.
"I just wanted to get some pyjamas and makeup," said Anna.
At Kildare Village shopping centre there was marked interest in sporty leisure brands like Asics, North Face, Puma, Nike and New Balance.
On arrival, shoppers passed through a mini marquee with a thermal scanner which looks like a camera on a tripod.
Visitors and boutique staff had their temperature checked, which had to be below 37.5C to gain access.
Meanwhile, in Dublin it was "business as unusual" at the Dundrum Town Centre.
After a busy start, things settled into an air of relaxed calm and there were no queues to be seen outside shops by 11.30am.
Brother and sister Warren and Zara Egan, from Firhouse, were in the centre to catch up on some retail therapy.
Ms Egan turned 21 last week so older brother Warren (23) was out to treat her.
"There were so many vacant spaces in the car park I wondered was the centre open at all," said Mr Egan.
"We thought that it would be busier, but it's good to be back, we've missed it," said his sister.