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TV3 aiming to hit home run with latest line-up

ACCORDING to the press release announcing its spring schedule, TV3 has had a "fantastic autumn".

Bully for TV3, but what about its viewers? Well, in the same period, according to CEO David McRedmond, the channel "broke through to become the number one" choice for "young adults in Ireland".

He doesn't explain how such a status was attained, or even quantified, but presumably it's at this desired age group that the new schedule is principally aimed, and on paper at least it looks intriguing, even if one suspects that many of the finished programmes will have the same tabloid feel that has characterised even the most serious-seeming of TV3's output in the past.

But the commitment to home-produced programming is to be welcomed from a channel that, until recently, has paid scant regard to the notion of public-service broadcasting.

Lurid topics predominate, though it's to be hoped they won't be treated luridly. The two-part 'Impact', for instance, will focus on the "human stories" behind the "shocking statistics of road deaths in Ireland".

Then there's the five-part 'Aftermath', which will examine the "impact" of murder and manslaughter on victims, their families and survivors; while 'The Cosmetic Surgery Show' promises a "no-holds-barred" look at that bizarre industry.


'Facing Death', a "TV3 special," will profile terminally-ill patients; 'The Secret Life of Teenagers' pledges to be "candid and honest" in its approach to its young subjects; while 'Disgraced' will scrutinise "once-glittering careers forever blemished by a fall from grace".

That one could run and run, even if RTE's Scannal got the idea first.

In general, though, the TV station's focus on home-produced programming is to be applauded.

Let's hope we'll also be clapping the finished products.

Irish Independent