She made RTE’s talent contest cool – but now Jamelia is leaving The Voice
SHE was the Superstar singer who made an RTE talent show hip.
The winning mentor of the 2012 series with Cork teen Keith Hanley, Jamelia was credited with appealing to the younger female and male audience.
But RTE’s The Voice Of Ireland will be returning without Jamelia when it hits RTE screens in the New Year.
The Herald has learned that the 32-year-old is being replaced\[Emma Pearson\] on the panel by a brand new mentor for the 2013 season.
“Jamelia has been brilliant for The Voice Of Ireland but changing some of the mentors is a key ingredient to keeping The Voice Of Ireland fresh.
“Jamelia wasn't axed. She has just moved on. Brian Kennedy was a mentor on the first series. Jamelia then took his place on the second. There will be a new big name to be announced for the 2013 series,” said a show insider.
One of the most expensive shows in the RTE schedule, producers Screentime ShinAwil will be relieved that RTE have given a green light to a third series of The Voice Of Ireland after the station scrapped its Premier League highlights show to save an estimated €1.3m per year.
However RTE regard the Irish version of the Dutch format, made for a fraction of the BBC’s Voice series which has a budget of €22m, as good value for money.
“RTE is already talking to Screentime ShinAwil about the new third series of The Voice Of Ireland so it is going ahead. It's an expensive show for RTE to make but the audience figures have been excellent and it looks well against the BBC Voice which has five times the budget,” said a source.
Insiders say another Voice Of Ireland mentor Sharon Corr could also be considering her role on the show. Singer Sharon commits a lot of time to the blind auditions and live shows.
Although a single released by the last series winner Keith Hanley only reached number 37 in the charts, RTE remain happy with viewing figures with the second season of The Voice Of Ireland, which attracted an average audience of 500,000 each week.