Sunday 26 January 2020

Patsy pops up in pea ad 40 years on

Handout photo of Patsy Kensit fronting Birds Eye's latest campaign almost 40 years after starring in an ad for the company as a four year old. PRESS ASSOCIATION Photo. Issue date: Thursday April 19, 2012. Kensit has returned to help mark the 65th anniversary of Birds Eye's first pea harvest after appearing in a 1973 campaign. She will play the role of ambassador for Birds Eye's Grow Your Own initiative, sharing her own pea-growing efforts and tips with the nation. See PA story CONSUMER BirdsEye. Photo credit should read: Birds Eye/PA Wire NOTE TO EDITORS: This handout photo may only be used in for editorial reporting purposes for the contemporaneous illustration of events, things or the people in the image or facts mentioned in the caption. Reuse of the picture may require further permission from the copyright holder.
Handout photo of Patsy Kensit fronting Birds Eye's latest campaign almost 40 years after starring in an ad for the company as a four year old. PRESS ASSOCIATION Photo. Issue date: Thursday April 19, 2012. Kensit has returned to help mark the 65th anniversary of Birds Eye's first pea harvest after appearing in a 1973 campaign. She will play the role of ambassador for Birds Eye's Grow Your Own initiative, sharing her own pea-growing efforts and tips with the nation. See PA story CONSUMER BirdsEye. Photo credit should read: Birds Eye/PA Wire NOTE TO EDITORS: This handout photo may only be used in for editorial reporting purposes for the contemporaneous illustration of events, things or the people in the image or facts mentioned in the caption. Reuse of the picture may require further permission from the copyright holder.
Handout photo of Patsy Kensit as she appeared in a Bird Eye TV advert 40 years ago. Kensit is fronting Birds Eye's latest campaign after starring in an ad for the company as a four year old. PRESS ASSOCIATION Photo. Issue date: Thursday April 19, 2012. Kensit has returned to help mark the 65th anniversary of Birds Eye's first pea harvest after appearing in a 1973 campaign. She will play the role of ambassador for Birds Eye's Grow Your Own initiative, sharing her own pea-growing efforts and tips with the nation. See PA story CONSUMER BirdsEye. Photo credit should read: Birds Eye/PA Wire NOTE TO EDITORS: This handout photo may only be used in for editorial reporting purposes for the contemporaneous illustration of events, things or the people in the image or facts mentioned in the caption. Reuse of the picture may require further permission from the copyright holder.

Actress Patsy Kensit is fronting Birds Eye's latest campaign almost 40 years after starring in an ad for the company as a four-year-old child.

Ms Kensit has returned to help mark the 65th anniversary of Birds Eye's first pea harvest after appearing in a 1973 campaign.

She will play the role of ambassador for Birds Eye's Grow Your Own initiative, sharing her own pea-growing efforts and tips with the nation.

She said: "Birds Eye is a brand that is very close to my heart, as I worked on their pea ad when I was just a child.

"I am really delighted to be reunited with them again all these years on and helping them to celebrate 65 years of delivering quality choice for families."

The campaign includes an offer of free packs of seeds for customers to grow at home.

Birds Eye spokesman Matthew Blackmore said: "Through our new on-pack promotion, we want to encourage families to try growing their own vegetables at home. This is so they can see, first hand, the care and attention required to grow wonderful peas which are picked and frozen within hours to lock in nutrients and flavour.

"Birds Eye has 65 years' experience of growing vegetables and the new ad really brings to life our dedication to peas with a humorous spin."

Irish Independent

Editors Choice

Also in Entertainment

Back to top