Thursday 22 August 2019

YouTube campaign #DearMe asks female content creators to write video letters to their younger selves

Clare Cullen

In honour of International Women's Day, YouTube are asking their female userbase to create video letters to their younger selves.

 

YouTube are asking their female users; "What advice would you give your younger self?"

The campaign aims to celebrate women and girls, and offer teenagers some advice and hope during a "tough" time in their lives.

"Remember being a teenager? At times it was tough, especially if you were a girl. The gossip. The bullying. The self-doubt".

The video letter should start with 'Dear Me', and YouTube are asking that participants share their letters on social media with the hashtag #DearMe.

The video platform have also provided a new 'GIF' service to create GIFs of your #DearMe videos quickly and easily at www.youtubedearme.com

A previous social campaign by two Irish women, called 'Love From Future You', asked users to pen a letter to their past selves which would be pieced together with other submissions to create one community letter of support. Some of Ireland's top YouTubers participated in this trend while others created similar content for Mental Health Week.

 

Some of America's top YouTubers have jumped on board the #DearMe trend. Watch those here.

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