WATCH: Trailer for raunchy show 'The Royals' out-trashes the Kardashians
The new show from E!, the channel responsible for Keeping Up With the Kardashians, kicks off in the US today and it promises even more trash per episode than the reality show.
The Royals taps into the American obsession with the British royal family and features a scheming queen played by Liz Hurley, her intimidating duchess mother played by Joan Collins (in full Dynasty mode), and a host of impossibly beautiful teenagers playing various playboy princes and partying princesses.
The trailer is a hoot - it's clear this is a high-trash, low-reality take on the monarchy as opposed to anything remotely resembling Kate and William and the Windsor family.
There are threesomes and drugs and a princess who tweets, 'Bored and horny. FML', a term which has to be explained to Queen Helena (Hurley at her pouting best).
Hurley plays a queen who struggles to keep her wayward family in check, or at least out of the public eye. She kicks off by addressing her son (who's not entirely unlike Prince William) with, I've spent my life cultivating the image of this family, deciding who should see us and how they see us. Do not screw up!"
Joan Collins wafts in as the Grand Duchess of Oxford, decked out in a purple gown, and declares to Helena, "I see you've redecorated. I'd love to know what possessed you to choose Vegas as your theme".
When she tells her princess grand-daughter she looks thin and asks if she's been on a diet, the teenager responds with, "Just coke and caviar, gran".
Needless to say, there are expletives, drugs references, and sex scenes aplenty. Such is the confidence producers have in it becomign a hit, they've already commissioned a second series. It has yet to be picked up by a British channel but if ratings soar it may well end up your new favourite trash TV show.