'I'll put money on us vs Peter Andre' - Simon Cowell predicts X Factor will beat Strictly Come Dancing in the ratings
Simon Cowell has predicted that the new X Factor will beat Strictly Come Dancing in the ratings this year.
Speaking during a Q&A with the MailOnline at the show launch he said, "It might come back to haunt me, but I do think The X Factor does feel better, the talent's great, [our contestants] very interesting."
He added, "But if it's us vs Peter Andrew, I've got to put my money on us."
Those are fighting words considering BBC's Strictly consistently trumped ITV's X Factor last year.
The X Factor kicks off this weekend with Strictly Come Dancing returning on September.
Among the Strictly line-up this year is singer, reality star, and ex-husband of glamour model Katie Price, Peter Andre as well as Daniel O'Donnell, boxer Anthony Ogogo, BBC weather presenter Carol Kirkwood, celebrity chef Ainsley Harriott, broadcaster Jeremy Vine, former Coronation Street star Georgia May Foote, EastEnders actress Kellie Bright and newsreader Katie Derham.
Cowell (55) scoffed at the Strictly line-up, "Then who's the worst?".
Last year The X Factor hit its lowest ratings ever, losing a whopping 5.7m from the height of its success. Strictly went from strength to strength, drawing an extra 1.5m.
However, the show has been revamped this year with judges Louis Walsh and Mel B, presenter Dermot O'Leary, Xtra Factor presenter Sarah Jane Crawford all departing.
New to the line-up are judges Rita Ora, who decamped from BBC's The Voice, and Nick Grimshaw, as well as presenters Olly Murs and Caroline Flack and new Xtra Factor presenters Rochelle Humes and Melvin Odoom.