Saturday 18 November 2017

Morning shows surge as Miriam O'Callaghan and Marian Finucance slump

The Breakfast Republic crew on 2FM - Keith Walsh, Jennifer Zamparelli, Bernard O'Shea. Audiences for earlymorning weekday shows such as ‘Breakfast Republic’ all increased.
The Breakfast Republic crew on 2FM - Keith Walsh, Jennifer Zamparelli, Bernard O'Shea. Audiences for earlymorning weekday shows such as ‘Breakfast Republic’ all increased.
Kirsty Blake Knox

Kirsty Blake Knox

Breakfast radio reigned supreme in the latest Joint National Listenership Research (JNLR) ratings while weekend radio stalwarts took a sucker punch.

Audiences for early-morning weekday shows such as 'Morning Ireland', 'Breakfast Republic' and 'Newstalk Breakfast' all increased.

'Morning Ireland' continues to be the most popular programme on national airwaves with an average audience of 448,000 - a jump up of 4,000 when compared to ratings recorded three months ago.

'Newstalk Breakfast', presented by Paul Williams, Colette Fitzpatrick and Shane Coleman, increased by 7,000, jumping to 122,000, while 'Newstalk Drive' with Chris Donoghue and Sarah McInerney brought in 130,000 listeners.

The increase in ratings is significant given the "seismic reshuffle" of the station's schedule which saw 'Newstalk Breakfast' and 'Newstalk Drive' both being rebranded. Yesterday, Newstalk CEO Tim Collins described the station's schedule as a "work in progress" but he was pleased with the most recent ratings.

In Montrose, 2FM boss Dan Healy was flying high as 'Breakfast Republic' figures jumped up 12,000 to 157,000.

Click to view full size graphic
Click to view full size graphic

Following a string of bad JNLR results, Mr Healy said he had started to relate to beleaguered Liverpool football manager Jürgen Klopp. Last October, , he described his last JNLR results in October as "a day of radio carnage".

But yesterday, he was feeling more buoyant. "It's still tough and we have a road ahead of us and competitors who we have to fight against but this is a strong book for us," he said. Mr Healy believes Jenny Greene's set at Electric Picnic helped them reach a younger audience.

But it wasn't all good news. Weekend radio took a hard hit with Miriam O'Callaghan, Marian Finucane and Claire Byrne all losing listeners.

O'Callaghan's ratings dropped by 9,000 to 245,000 while Claire Byrne's programme saw 22,000 listeners switch off.

Marian Finucane's ratings fell by 14,000 on Sunday to 308,000 and by 15,000 on Saturday, bringing her ratings down to 372,000.

RTÉ Radio 1 boss Tom McGuire said he was unconcerned by this drop in radio ratings. "Across the board, radio ratings dipped at the weekend," he said.

"It's always where you see the biggest increases and decreases. We are committed to our presenters and our programmes."

On Today FM, Ian Dempsey's ratings dipped by 6,000 to 167,000 but Fergal D'Arcy celebrated 6,000 new listeners, bringing the audience for his afternoon show 'Off The Charts' to 103,000.

Matt Cooper's ratings dropped by 4,000 to 132,000 while popular duo Dermot and Dave saw their ratings increase by 2,000 to 115,000.

Pat Kenny jumped by 1,000 to 147,000 while Sean O'Rourke, who took over Kenny's former RTÉ slot, increased by 7,000 to 332,000.

Joe Duffy's ratings fell by 8,000 to 387,000. Ray D'Arcy dropped by 3,000 while Ryan Tubridy's figures increased from 316,000 to 323,000.

Irish Independent

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