Friday 23 February 2018

LA Reid says judging X Factor USA is 'worst thing I've ever done' and ruined his taste in music

X Factor judges LA Reid, Demi Lovato, Simon Cowell and Britney Spears
X Factor judges LA Reid, Demi Lovato, Simon Cowell and Britney Spears
L.A. Reid, Demi Lovato, Britney Spears and Simon Cowell on the set of THE X FACTOR
LA Reid, Nicole Scherzinger; Paula Abdul and Simon Cowell.
Team X Factor USA - Nicole Scherzinger; Simon Cowell; Paula Abdul, LA Reid and Steve Jones

Epic Records CEO LA Reid has said that being a judge on the ill-fated X Factor US was the "worst thing I've ever done".

Reid, who was a judge on X Factor US for two seasons from 2011-2012 alongside Simon Cowell, made the comment during a Pepsi Midem breakfast chat on Saturday in Cannes.

He added, "The first season, yes, I had a great time.  It was a little bit of a vacation. I'd been making music, working at running labels for a long time, and it was a little bit of, 'Let me just have some fun.' But the second season I was fully engaged trying run a label, and it wasn't fun anymore."

He went on to say that judging on the show negatively affected his taste in music.

"And more importantly, it really affected my taste — it almost destroyed it," he said. "It completely threw me off — by the way, I have a book coming out soon, and it'll all be on my book.

"But yeah, what works for television isn't necessarily the thing that works in the traditional journey of music, so I adjusted my taste for television. But the truth is, I lowered my bar — my bar was quite high, if I'm being honest, and as a result I didn't have the same level of success. The bar is quite high again now, but it was damaging.

"I worked with Simon Cowell, who I love and have great respect for and he has great taste, but being around him for that long, I started to take on his taste, and I'm an amateur at having his taste — I'm good at my kind of taste."

Simon famously predicted that X Factor US would bag 20m viewers, but it only managed to get 12m, which was successful in TV terms, but viewed as a failure in light of his prediction. 

X Factor was cancelled after just three seasons and Cowell ducked back to the UK to head up the X Factor panel on his home turf.

However, with American Idol ending after the next season, it may open the door for an X Factor return, but without LA Reid, presumably.

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