Friday 20 April 2018

Ibiza tourism bosses are not impressed by Mike Posner’s hit ‘I Took a Pill in Ibiza’

Mike Posner's I Took A Pill in Ibiza
Mike Posner's I Took A Pill in Ibiza
Aoife Kelly

Aoife Kelly

Mike Posner's new single, 'I Took a Pill in Ibiza', has caused controversy since its release and the objections rumble on.

Given the song title references taking ecstasy, something which is also addressed in the lyrics of the song, it was bound to ruffle a few feathers.

Even though the song focuses on the negative aspects of taking pills, the Spanish tourism industry is not happy with the associations between drug taking and their beautiful island.

“We have invited the author of this song to discover Ibiza because we have much more to offer besides the nightlife which is known worldwide,” tourism director Vicent Ferrer told AFP.

“We have museums, beaches, culture, gastronomy, we have a wide offer but unfortunately we have been typecast this way. Unfortunately someone who wants to consume pills or alcohol can be found in any tourist destination, the fact that it is only us who are pigeonholed does not seem fair.”

The video charts the exploits of a man who takes an ecstasy pill in the toilets in a club in Ibiza (after which he develops a giant papier mache head), dancing, picking up girls, having sex in a toilet, fighting on the street, helping a friend be sick in a toilet etc.

"You don't want to be high like me, never knowing why like me, stepping off that rollercoaster all alone," he says.

Ibiza has earned a reputation for being the definitive party island thanks to two plus decades of Europeans descending to indulge in the vibrant clubbing scene at clubs including Privilege and Amnesia.

However, the islanders are keen to quash this rep and its negative connotations.

Due to strong opposition from locals last year, MTV dropped a Geordie Shore/Ex on the Beach type reality show which would have housed a group of Brits in a house on the island and charted their partying lifestyle.

WARNING: Explicit video. NSFW.

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