Friday 20 April 2018

Loaded: Beatles take bite out of Apple at last

John Meagher

John Meagher

It's almost 10 years since the launch of iTunes (January 9, 2001, to be precise), but this week is likely to be remembered as one of the most significant for the legal download industry.

The Beatles have finally come on board after the long-running dispute between Apple, the Beatle's company, Apple Corps, and EMI was finally settled.

The best-selling act in music history will bolster their standing now that individual songs can be bought for €1.29, albums for €12.99 and double albums for €19.99.

Trade will be especially brisk in the run-up to Christmas, and the news is likely to drive up sales of the 'iFamily' -- pods, pads and phones.

"It has been a long and winding road to get here," said a Beatles-referencing Steve Jobs, Apple's CEO. "We are now realising a dream we've had since we launched iTunes."

Yoko Ono also felt moved to shoe-horn a Beatles song into her endorsement. "In the joyful spirit of Give Peace A Chance, I think it is so appropriate that we are doing this in John's 70th birthday year."

Fox News weren't quite on the money, when its website suggested The Beatles were from Manchester. Shocking.

  • Lexus is a brand that I associate with older gentlemen on their way to the golf club, not with young, female singer-songwriters. Cathy Davey clearly felt differently. She has joined forces with the Japanese automotive firm for a short, nationwide tour in December.

It's not clear yet whether the Dubliner will drive the new hybrid model, CT, or be driven, but Cathy would like you to know that she's doing her bit to help the environment.

She will also be hoping that more people will dig songs from her album, The Nameless.

  • Lexus is not the only unusual brand name hitching a ride on the music train. Those well-known rock-loving people Crown Paints have just launched a competition to find the best new unsigned band in the UK and Ireland. Yawn.
  • There is a good chance that Fade Street is the most banal programme ever commissioned by RTE, but at least this laughably parochial version of The Hills is giving precious air play to a glut of domestic acts.

Each episode features snippets of about 10 songs from Irish bands including Codes, whose This is Goodbye soundtracks a mawkish moment between Dani and her boyfriend.

Last night's instalment featured music from Fionn Regan, Wallis Bird and Republic of Loose among others.

Irish Independent

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