#BodyConfidenceWeek2014 trend highlights the pressures of beauty standards
Body Confidence Week is a positive social movement attempting to encourage body confidence among women and men on the internet.
The trend has taken off on Instagram with over 1,000 posts in three days. Each day has a specific theme related to body confidence and users post a picture relating to the theme.
In particular, 'Day Three' has sparked interest on Instagram - the day users post a picture of the body part they are least confident about.
This trend has highlighted the pressures that are put on people to feel "perfect". Hundreds of pictures of beautiful men and women have been uploaded with a confession as to what part of the photo they worry about most - many of which are quite surprising. Instagram user 'Technicolour moments' picked her rib cage as the body part she is most self-conscious about, while Instagram user 'DallasChristopher' picked "the shape of my head".
While Wednesday seems to have captured the most attention, the previous day's themes have created much positivity around body image online.
Monday asked users to post a picture of themselves 'as they are' and Tuesday requested 'your favourite picture of yourself'.
Thursday and Friday are both 'selfies' - Thursday, one taken in public and Friday, a 'selfie' in your casual clothes. (Eg. a onesie)
Saturday and Sunday ask users to post a picture in their favourite outfit and take a picture just when they wake up.
The reaction online to the challenge has been overwhelmingly positive, creating a community who are complimenting and reassuring each other that they are beautiful, despite their insecurities.
See below for a selection of the photos tweeted on Day Three.