Monday 17 June 2019

ASOS are totally owning the embarrassing typo adorning 17,000 of their plastic bags

ASOS shared a pic of their mistake on Twitter
ASOS shared a pic of their mistake on Twitter
Aoife Kelly

Aoife Kelly

Whoever signed off on the copy for ASOS's plastic bags might be feeling a little sheepish today.

A whopping 17,000 plastic bags for the online retailer were printed bearing a glaring typo.

Instead of 'discover fashion online', they read, 'discover fashion onilne'.


However, it looks like their job may be safe as the company is owning the mistake, sharing a pic of the bags online with the caption, "Ok, so we *may* have printed 17,000 bags with a typo. We’re calling it a limited edition."

Indeed, some followers suggest people will end up selling the bags online for '1000s' and shared their own unfortunate mistakes.

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