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Jimmy Choo to float on London Stock Exchange

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Shows like Sex and the City popularised 'fashionista'

Shows like Sex and the City popularised 'fashionista'

PA Archive/Press Association Images

Shows like Sex and the City popularised 'fashionista'

Luxury shoe brand Jimmy Choo is to list on the London stock exchange as early as today, a source close to the deal told Reuters.

The initial public offering (IPO), which could value Jimmy Choo at more than £700m, will seek to woo investors with annual sales growth of more than 10pc on the back of aggressive expansion plans in Asia and elsewhere.

The company, made famous by Sex and the City's Carrie, however, is still working on resolving some last-minute issues, the first source said on condition of anonymity.

The British brand will aim to convince investors that Jimmy Choo offers an opportunity to gain exposure to the high-end shoe market, one of the fastest-growing sub-categories of the luxury goods industry.

European IPO issuance levels have quadrupled so far this year against 2013, with 177 companies raising $55.5bn. London has proved a particularly attractive destination, accounting for $19.8bn of the total.

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