Burger King puts healthier fries on menu
Burger King, the world's second-largest hamburger chain, has added reduced-fat, reduced-calorie chips to its menu as it tries to lose its junk food image.
The new crinkle-cut fries, to be called Satisfries, will contain 190 calories, 8 grams of fat, and 210 milligrams of sodium for a "value-size" serving.
"One out of every two Burger King guests orders our classic French fries and we know our guests are hungry for options that are better for them," said Alex Macedo, head of Burger King's North American operations.
Fast food chains have come under fire from health groups for contributing to an obesity problem in the US.
About two-thirds of US adults are overweight and one-third are obese, according to the Centres for Disease Control and Prevention, in a report published in May. Rising obesity leads to higher medical costs and risks of disease like diabetes and heart-disease.
Other popular fast food chains have also been trying to get rid of their junk-food tag, with McDonald's offering an under-400-calories menu, while the Dunkin' Brands Group introduced a DD Smart menu. Yum! Brands's KFC is also trying to make kids' meals healthier, offering grilled chicken.
Burger King said the difference between Satisfries and its classic French fries is that less oil is absorbed in the cooking process. (Bloomberg)