Wednesday 11 December 2019

Web Summit: 66pc of attendees say they will return despite wi-fi outage - survey

Ryan Smith, founder and chief executive of enterprise survey company Qualtrics, describes his Dublin workforce as 'unbelievable'.
Ryan Smith, founder and chief executive of enterprise survey company Qualtrics, describes his Dublin workforce as 'unbelievable'.

THE majority of Web Summit attendees said they will return to the conference next year while 31pc said they might return, according to new figures from online software firm Qualtrics.

Ailish O'Hora

And the wi-fi outage that dogged Dublin's RDS at the beginning of the conference was highlighted by attendees in the Qualtrics survey.

Not surprisingly, mostly 26 to 35 year olds attended the event - 90pc of over 3,000 respondents had not attended the event before.

The results of the survey are still coming in - about 26,000 delegates attended the Web Summit this year.

The biggest attractions for summit goers were startups, internet of things, marketing, investment and enterprise.

The survey, which questioned thousands of attendees, also showed that 33pc of attendees were entrepreneurs and 42pc were at chief executive level.

While the enterprise stage was the venue most people wanted to attend at 71pc, 64pc found centre stage had the most excitement around it.

Compared to other tech events Web Summit was rated as very good or excellent by 72pc of respondents.

Qualtrics is the brain-child of US entrepreneur Ryan Smith.

He decided to locate the company's European headquarters in Dublin after attending the Web Summit in 2012.

"From our insights it would appear that for the majority of attendees surveyed, the Web Summit lived up to their expectations and what's really great for Ireland is the vast majority would return to the event," said Mr Smith.

The company has just landed $150m (€118m) in fresh VC funding.

Qualtrics specialises in "survey-based enterprise data collection". In other words, it makes it easy to find out 'actionable' things about your customers, employees or sales processes.

The latest round of funding values the firm at more than $1bn (€790m) and it has revenues of over €100m.

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