Sunday 15 September 2019

Kickstarter has Now Generated More than $2bn in Funding Since Launch


Kickstarter has announced that it has helped raise more than $2bn in funding for startups and projects since its launch in 2009

Kickstarter has just announced that, since its launch in April 2009, it has helped raise more than $2 billion in pledges for more than a quarter of a million projects. The crowdfunding website has become a major part of the way startups and unique new projects tackle their fundraising, with more than 9.5 million backers getting on board to help fund projects they support.

The magic figure was surpassed on October 11th of this year, a mere 1 year and 7 months after it passed the $1 billion mark - a point that had taken 4 years and 10 months to reach from launch. With $1,182 pledged per second for the second billion, the landmark was reached more than three times faster than the first. The most common pledge amounts were $25 (2,431,183), $50 (1,605,739) and $10 ($1,461,750) - interestingly, the minimum backing amount, $1, has been the least used so far - and a whopping $148,468,473 was pledged for no rewards, proving that the crowd funding community is happy simply to see ambitious projects come to fruition.

Other interesting numbers released include:

  • Almost 1/3 of backers supported more than one Kickstarter project, with 49 generous individuals backing more than 1000
  • Backers came from 230 countries, covering all seven continents
  • Returning backers pledged more money than first timers
  • In excess of 260,000 projects have now been successfully launched via Kickstarter campaigns
  • The most popular category of successfully funded projects is film and video, with music second and publishing third - video games only managed to rank 5th, with technology back in 6th, despite the fact that they have become known for major Kickstarter campaigns
  • The most successful Kickstarter to date is the Pebble Time smartwatch, which raised more than $20 million, ahead of the Coolest Cooler ($13.285 million) and the Pebble E-Paper watch ($10.266 million)

Online Editors

Also in Business