Thursday 23 November 2017

Coachella's 3D Live tech was to premiere during Michael Jackson tour

Lucent Dossier Experience
Lucent Dossier Experience

Mark O'Beirne

Lucent Dossier Experience's 3D Live tech that was featured at Coachella was originally meant to premiere during Michael Jackson's tour.

Lucent brought new technology to Coachella this year, but it was originally intended to be used as part of Michael Jackson’s tour.

The 3D LED display tracked graphics that then changed in response to what a performer was doing. Speaking to Mashable, Lucent founder and creative director Dream Rockwell said, "We've all been to 3D movies, but to put it in a live event and to put performers in front of an LED and have the images flying around and past and over the performers.... it's a brand new world."

She revealed that the technology was to premiere during Michael Jackson’s tour before he passed away. "It's kind of been shelved all this time." Rockwell said.

Ahead of its Coachella appearance, there were some bugs to work out. Even once it got the go-ahead, there were kinks to work out leading up to performance time and they had just 10 minutes between sets to get everything together.

The 3D Live technology will make an appearance at Coachella once again this weekend.

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