Thursday 19 July 2018

Beyonce embraces Tidal exclusivity – but anyone can buy Lemonade


Mark O'Beirne

If you want to stream Beyoncé's latest album, Lemonade, you'll need to use Tidal to do so. Thankfully, anyone can buy the album.

Beyoncé’s latest album, Lemonade, is available to stream exclusively from Tidal. But if you don’t plan on signing up to the streaming service, you can still buy the album from Tidal for €17.99.

Anyone who buys the album will be given a 90-day free trial for Tidal. The company says that making visual album available for download opens it up to fans around the world, even in countries where Tidal hasn't launched.

Beyoncé is the latest to go down the Tidal-exclusive route, following in the footsteps of Kanye West. Unlike West, who could face legal issues over his U-turn, Beyoncé is less likely to drop this exclusivity any time soon – she is a co-founder, after all.

Lemonade was rumoured to go on sale on iTunes, but it is yet to appear there. So if you are interested in buying it, Tidal is your only option for the moment.

Online Editors

Business Newsletter

Read the leading stories from the world of Business.

Also in Business