Tuesday 20 March 2018

Amazons top tech buys of 2015 revealed


Paul Mallon

Amazon.com has revealed the products which sold the most over the holiday period, and it's an interesting mix of items

It's the most wonderful time of the year, or at least it was until we bought every single thing imaginable and covered it in teasing wrapping paper before gorging ourselves for several days on all manner of sweet and meaty things. So as the dust settles on Christmas 2015, it's time to take a look at what you actually bought.

One of the biggest retailers in the world, Amazon, has been breaking down their Christmas with some amazing stats. Like they managed to ship items to a staggering 185 countries and one customer in San Antonio, Texas received a Prime Now order at 11.59pm on the 24th of December. The order included a lot of dog treats, just so you know.

Naturally enough they spend a good deal of time breaking down their unique services, like Kindle with The Girl on the Train being the most popular book of 2015. They had Christmas music playing non stop on Amazon Prime and their digital assistant Alexa was constantly asked how long it was until Christmas.

More telling are the major purchases in different sectors, with the info exclusively from Amazon.com. The most popular game was Call of Duty Black Ops 3, while the best selling TV was a 32 inch Samsung Smart LED model. The entry level Kindle Fire tablet was the best selling in that category, mostly because of its tiny retail price and Adele's 25 was the most popular physical music item, matched be her single Hello being the most purchased on Amazon music.

A Toshiba C55 was the most popular laptop while the marvellous Inside Out was top of the DVD/Blu-ray pile. As it should be. One interesting element was a retro feel - home audio was dominated by sales of an old style vinyl turntable while the camera segment was topped by a Fujifilm INSTAX model - which wants to recapture the fun of the Polaroid era with instant printing.

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