Friday 25 May 2018

Samsung unveils driverless car parts

Shubham Kalia and Joyce Lee

Samsung unveiled its first set of components for autonomous driving and infotainment solutions developed with Harman International, which it bought about a year ago in a major push into the auto electronics market.

The automotive industry is one of the fastest-growing segments of the technology market, with carmakers looking to add more autonomous features as the race to put driverless cars on the road heats up.

At an annual trade show in Las Vegas this week, Samsung Electronics unveiled an automotive camera system featuring collision warning, lane-departure warning, and adaptive cruise control, developed in collaboration with Harman.

Samsung bought Harman in an $8bn deal that closed in March 2017, the biggest overseas acquisition ever by a South Korean company.

Samsung plans to begin shipping the camera system, which is built on machine learning and augmented reality, this year. It did not give details on the exact timing.

Samsung also showcased a "digital cockpit" that allows drivers to personalise cars even if they do not own them as it pulls users' profile from their mobile devices and cloud.

Harman and Samsung outlined their plan to deliver 5G technology for cars, adding Harman had secured a "leading European automaker" as a client.

Samsung in September had announced that it set up a strategic business unit for autonomous and advanced driver assistance services, together with a $300m fund to invest in automotive start-ups and technology.

Reuters

Business Newsletter

Read the leading stories from the world of Business.

Also in Business