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Pinterest Nestle and FT bosses sign up for DMX 2016


Adele Cooper

Adele Cooper

Adele Cooper

Bosses at Nestle, Pinterest and the Financial Times (FT) are the first confirmed speakers for the DMX Dublin 2016 digital marketing conference.

Nestle vice president of digital and social media Pete Blackshaw, Pinterest UK & Ireland country manager Adele Cooper, and Financial Times business to consumer managing director Jon Slade will address attendees at the conference, which organisers say is Ireland's biggest digital marketing event.

It will take place in the Aviva Stadium in Dublin on March 9.

The DMX event is owned and operated by the Marketing Institute of Ireland. Chief executive Tom Trainor said the 2016 event would be "specifically tailored for senior marketers, entrepreneurs, and owner managers, as well as advertising agencies and digital specialists."

"We launched DMX Dublin in 2013 to accelerate the learning of Irish business decision makers, to give them the opportunity to use the power of digital within the context of their business and marketing strategies."

Adele Cooper, born in Ireland, is responsible for growing Pinterest in Ireland and the UK by building the photo sharing website's relationships with brands and publishers across areas like fashion, food and home decor.

Previously she worked at Google and Facebook.

Jon Slade oversees areas including the Financial Times' subscriptions business, print and digital consumer marketing, business development, and the newspaper's conferences and events arm.

Sunday Indo Business