INM strikes deal with digital games developer
London Stock Market listed digital design company International Nektan has signed a deal to develop new online games products for Independent News and Media (INM).
Nektan, with offices in London, Gibraltar and Las Vegas in the United States is a mobile business that develops, licenses and operates so called white label digital gaming products for businesses including UK broadcaster Channel 4, which has signed up the firm to develop an online bingo game branded with the broadcaster's television programme 'Come Dine With Me.'
"We are thrilled to be working with Independent News & Media for what will be a ground-breaking partnership with Ireland's leading news and media group," Nektan chief executive officer David Gosen said.
INM is Ireland's leading media business and publishes the biggest selling daily and Sunday newspapers in the country, including the Irish Independent. It also has market-leading digital positions with more than 35 editorial, classified and transactional sites - including www.indepenent.ie.
"Nektan's white-label gaming solution is a great fit for our digital strategy of growing non-core revenue though innovative products and we're excited about the possibilities this partnership brings," said INM product manager Brendan Murray.
Nektan's "Evolve" product is a while label platform that aims to simplify the route to mobile gaming revenues for media businesses by managing customer experience and back-office operations.
In January, Nektan signed an agreement with City AM, a business newspaper targeted at readers in London's financial district, to develop branded real money games for mobile and tablet devices using advanced HTML5 techniques.