New CEO Marissa Mayer 'turning Yahoo into Google'
NEW CEO Marissa Mayer has announced free food for Yahoo employees and is beginning to model the firm on her former employer Google, reports say.
Mayer has also announced regular mass staff meetings, in another move also borrowed from Google. She was Google’s 20th employee, and her departure caused shock when it was announced recently.
For now the free food will only be available in the firm’s Silicon Valley ‘URLs’ restaurant, named after the technical term for a web address, the Universal Resource Locator. Previously, only some drinks have been free at Yahoo, reports AllThingsD.
The site also claims that Mayer, who could be paid $100million if she turns Yahoo around, is planning to introduce more widespread changes into how Yahoo employees work and to the office environment.
Google is famed for the culture of its offices, which often feature extensive cafes, quirky décor and even Seqways. Its recently opened London office includes pre-allocated lifts for users who swipe in to the building and a floor in its original London office was recently the subject of a multimillion-pound refurbishment. It now features a music room and sci-fi themed break-out areas.
Commentators pointed out at the time that while these moves may seem trivial or decadent, they are in fact increasingly important for retaining the engineering talent that defines success for such companies. Yahoo has recently been troubled by both a perception that it is no longer innovative and its need to make staff redundant.
AllThingsD quotes a Yahoo employee, saying of the “symbolic gesture” of free food, “It might be just a small thing, but people are thrilled”.
Another is quoted as saying, “This is the sound of Yahoo becoming a technology company again. It will be all about platforms and products.”
Mayer is also concentrating on improving the Yahoo Mail, search, Flickr and advertising products, and has reportedly considered new acquisitions. She has asked her senior team to produce a new strategic plan for each of their respective departments.
Yahoo declined to comment.