Friday 15 November 2019

Microsoft 'prepares to battle iPad with Samsung tablets'

Steve Ballmer, Microsoft's chief executive. Photo: Getty Images
Steve Ballmer, Microsoft's chief executive. Photo: Getty Images

Microsoft is reportedly preparing to enter the tablet computing battle and take on the Apple iPad via a deal with the hardware maker Samsung.

Steve Ballmer, Microsoft's chief executive, said his company was 'betting' on cloud computing

According to a Korean newspaper, the pair are due to announce the collaboration at Microsoft’s Build conference in California next week.

The hardware will run a version of Windows 8, according to the Korea Economic Daily, which cited an industry source.

"This new product manufactured by Samsung will be the company's first collaboration with Microsoft in its hardware devices," the source reportedly said.

Microsoft and Samsung declined to comment on the report.

Microsoft has already trailed Windows 8 ahead of the conference, and documents leaked in June suggested a version for tablets, optimised for low-power ARM processors, was in development. Such a strategy would be in contrast to Apple, which develops iOS mobile operating system for both tablets and smartphones, with its desktop operating system, OSX, separate.

Microsoft has long been expected to attempt to challenge Apple’s dominant iPad and the many of tablets based on Google’s Android operating system.

In July last year, the firm’s chief executive Steve Ballmer said that building tablets was “job number one”, but no major announcements followed.

A tablet tie-up with Samsung could significantly alter the mobile computing landscape. The Korean firm already makes smartphones that run Windows Phone 7, but has so far based its Galaxy tablets on Android.

Last last month Google bought rival manufacturer Motorola Mobility, however, prompting speculation it would receive preferential treatment by the search giant. Court documents published yesterday as part of a software patent battle between Oracle and Google appeared to confirm that speculation.

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