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Facebook may face Irish data watchdog probe

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Facebook CEO Mark Zuckerberg, left, with Dan Rose, VP of partnerships and platform marketing, and chief operating officer Sheryl Sandberg at the Allen & Co Media and Technology Conference in Sun Valley, Idaho. The tech giant has been accused of ‘privacy risks’. Photo: David Paul Morris/Bloomberg

Facebook CEO Mark Zuckerberg, left, with Dan Rose, VP of partnerships and platform marketing, and chief operating officer Sheryl Sandberg at the Allen & Co Media and Technology Conference in Sun Valley, Idaho. The tech giant has been accused of ‘privacy risks’. Photo: David Paul Morris/Bloomberg

Facebook CEO Mark Zuckerberg, left, with Dan Rose, VP of partnerships and platform marketing, and chief operating officer Sheryl Sandberg at the Allen & Co Media and Technology Conference in Sun Valley, Idaho. The tech giant has been accused of ‘privacy risks’. Photo: David Paul Morris/Bloomberg

Facebook may be subject to an investigation by the Irish Data Protection Commissioner (DPC) after it was advised to explore how the social network targets its two billion-plus users.

According to a recent report by the British Information Commissioner's Office (ICO), "significant privacy risks" arise from the freedom the social media giant, headed by CEO and founder Mark Zuckerberg, gives its advertisers.

The British data watchdog said it will be asking the DPC to explore a "wider examination of online platforms use of special categories of data in their targeted advertising models".

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