E-commerce Landscape event to highlight challenges facing Irish e-commerce businesses
Leading technology companies will be participating in a free event in Dublin this week to highlight the growth challenges facing Irish e-commerce businesses.
The Irish E-commerce Landscape in 2018 event will be hosted by IRP Commerce whose e-commerce platform, the IRP, has transacted more than €1bn in e-commerce sales.
The event takes place at the Clayton Hotel on Burlington Road on Thursday February 1.
The company said its platform has transformed the online fortunes of many of Ireland’s best-known companies including Argento, Magee 1866, Belleek and Voya.
Working alongside industry experts from Amazon, Facebook, Google and E-commerce Expo Ireland, the event will showcase trends for 2018, by examining what retailers, distributors and manufacturers should be doing to achieve online success, as well as hearing IRP’s own plans for the market over the coming months.
Discussions will include the need for Irish businesses to internationalise their offering, how best to leverage various marketing channels, the importance of understanding customers and how to get the most out of an e-commerce platform.
Sean Casey, manager, head of SMB at Amazon Pay UK, who will be speaking at the event, said: "Amazon Pay partnered with IRP in 2017 to help their merchants to better engage with the Amazon customer directly on their sites. In 2018 we are very excited to broaden that relationship and help more merchants, here in Ireland and around the world, to reach their customers wherever they may be."
The event is aimed at business owners, e-commerce managers, digital marketing managers and financial directors.
IRP Commerce chief executive Daniel Loughlin, said: "The opportunity to sell internationally is one that Irish businesses need to master technically to achieve long-term success. Having the right tools and partners is essential and this event will showcase the size of the opportunity that still exists in the e-commerce sphere."