O'Donnells Crisps: Seven generations of crips from Tipperary
Ed O’Donnell, a seventh generation farmer from Tipperary launched O'Donnells Crisps in June 2010.
The idea for the business came to Ed while he was studying agriculture in England and subsequently working with an English vegtable company in England and Spain. He noticed how farmers there were diversifying into other businesses to generate additional income. He returned home to the family farm in 2006, and saw the prospect of using the potatoes grown on the farm to produce crisps. There were already a large number of hand cooked British crisps being sold in Ireland, so he saw an opportunity in the market for an authentic hand cooked Irish crisp.
Ed believed it was important that the product and flavours were Irish and artisan so he sourced local food producers to give the crisps fantastic individual flavours.
O’Donnells have just launched two new flavours which bring the range to a total of five. The two new flavours are “Jalapeño and Sour Cream” and “Hickory Barbeque flavour” which won the gold medal at Blas na hEireann, Irish Food Awards 2013.
O’Donnells crisps have no artificial colours or flavours, No MSG or GM ingredients, just honest to goodness crunch!
In a tough economic climate The O’Donnells brand is a success story with a bright future.
Tell us why your business should be on the front of the Leinster/Munster Jersey?
"O'Donnells love Rugby. We sponsor the Jerseys for our local Club, Carrick-on-Suir RFC. We followed The Munster Rugby Race, handed out free crisps to players and fans, then happily gave a lift to Keith Earls and Damien Varley in the O'Donnells Truck. To win a chance to sponsor The Munster Team would be a dream!
With the security of Bank of Ireland, enjoy a bag of O'Donnells Crisps and some Heineken Cup action with total satisfaction! Bank of Ireland, after one try you will be converted."
Ireland Tel: +353 (0)52 6139016