Elverys out to up its game for summer

Campaign of the week

Where passions unite

Independent.ie Business

June 04 2017 06:00 PM

With the All-Ireland hurling and football series under way and a number of other sporting events scheduled to take place in Ireland during the coming months, including the Women's Rugby World Cup, the sports apparel chain Intersport Elverys has launched a new advertising campaign.

The print campaign, which is called Where Passions Unite, was created by the Galway-based agency Watson Creative, with media buying by The Media Farm, and showcases some of the sponsorships the sports chain is involved in as well as some of Ireland's leading sports stars and athletes.