Thursday 17 October 2019

Call for State inquiry into news media 'crisis'

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John Mulligan

John Mulligan

The Government should commission an independent report to examine the state of the news media in Ireland given the threats to its financial stability, according to the head of Ireland's largest media buying agency, Core.

"There is a strong, positive link between media consumption and national belonging," said Alan Cox.

"We cannot take risks with this - it is a national crisis-in-waiting," he added.

Releasing a report that showed expected media spend will fall at traditional media outlets in 2019, Core said that it's "critically important" that Ireland has a "thriving, ambitious, inquisitive" news media.

"The Irish government must realise the pivotal role that all our indigenous media play in our culture, values and national identity," it added.

Mr Cox said that a UK review of the news media sector found that investigative journalism, public-interest news and democracy reporting are the areas of journalism most under threat from the market power of online platforms.

Core painted a challenging picture of the Irish advertising landscape for 2019 in a report published yesterday.

It expects overall advertising spend to edge just 0.6pc higher to €1.04bn for the year, with a rise in online spend offsetting stark declines across other media platforms.

Core expects print advertising to decline 11.1pc this year to €106.7m, with radio likely to see a 5.5pc fall to €111.1m, and TV a 2.9pc decline to €214.9m.

The overall online market is expected to see its advertising spend jump 6.3pc to €519.5m.

Irish Independent

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