Job applicants warned to be wary of what they're posting across social media sites
An increasing number of employers are interested in the social media activities of potential employees, according to a new report.
The report states that over a third of employers expressed a preference for job applicants to include details of their social media accounts on their CVs.
According to research carried out by uCheck, 44pc of employers say discriminatory comments would be the biggest no-no for social media users.
The research also found that 77pc of job applicants are surveying potential employers online to become more familiar with what the firm is looking for.
The survey of 1,000 employers across the UK and Ireland found that 33.5pc would prefer applicants to include their social media details in their CV.
Comments on social media that could be interpreted as sexist, racist or discriminatory in any way were regarded as the biggest turn off for employers.
Bad-mouthing a friend or colleague was unacceptable to 14.7pc of potential employers.
The posting of provocative or inappropriate videos online was also a major bugbear for recruiters, while poor spelling or grammar was viewed unfavourably by 10.9pc of companies.
Evidence of drunken behaviour would be a cause of alarm to 9.9pc of firms, while 6.9pc of respondents say they would view the use of bad language on social media in a negative light.
"Social media can be a bit of a social minefield," says George Griffiths from uCheck.
"Nowadays so much about us is available to be viewed, which we often forget as we assume that it's just our friends or family who will be following our every social media move. But as we've discovered there's a lot that can put people off."
Niamh O' Brien, business director of Irish Recruitment Consultants, agreed that users and applicants needed to be increasingly mindful of the type of profile they are portraying.
"We are seeing an increase in companies using platforms like Facebook and Twitter to apply for jobs. That has the advantage of being a much quicker process of recruitment, because people check their Facebook a lot more than they would things like LinkedIn. But if an applicant applies through that process, obviously their profile is accessible to the company and they will click on it."
Ms O'Brien added that the trend has become particularly pronounced over the past year, but noted that people should not over-egg their personal social media profiles. "The use of social media sites for recruiting has really snowballed in the past 12 months.
"We use it here as a means to access potential employees a lot more efficiently. Obviously, you don't really want to see people passed out lying on the floor, but at the same time we are not expecting people to be wearing suits in all their photos.
"A general sign of a rounded individual who has some hobbies and friends is really what companies are looking for."