Saving money while increasing business is generally not seen as a natural fit; unless of course we are speaking about using social media in the correct manner! Here are five powerful tips you can start on immediately to cut your business costs significantly.
• Ditch your traditional website and set it up as a Facebook page. This saves you annual domain/hosting costs as well as expensive web design and updates, while making your online presence much more effective and easier to find.
• Place the target keywords for your business in your facebook page to get your page ranked on Google while reducing or removing completely the need for expensive search engine optimisation charges.
• Follow Skype and many other companies' example by moving your entire customer service over to Twitter for dramatic savings.
• Keep your time on social media management to a bare minimum by automating as much as possible with tools such as ezeesocial.com.
Follow Paul O'Mahony on www.facebook.com/
SocialMediaFrontiers or at www.twitter.com/paulatsmf
Sunday Indo Business