Monday 18 June 2018

Tesco returns to the top spot in Ireland

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Gavin McLoughlin

Gavin McLoughlin

Tesco is the biggest supermarket in Ireland by market share for the first time since 2015.

The British retailer has 22.3pc of the market spend, according to the latest figures from Kantar Worldpanel, with SuperValu second on 22pc and Dunnes third on 21.8pc.

The figures cover the 12 weeks to May 20.

Kantar consumer insight director Douglas Faughnan said a strategic emphasis on growing sales volumes had helped Tesco.

“While value sales are robust, growing at 4.5% on last year, volume performance has been even stronger.  Tesco’s own label range has been at the centre of its performance, now accounting for more than half of overall sales following double digit growth this period,” Mr Faughnan said.

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