Monday 11 December 2017

Roche's girl selling France to the Irish

Retail

Bairbre Power

HER father sold Ireland to the French, and now Christel Roche is selling France to the Irish.

The daughter of the 1987 Tour de France winner Stephen Roche has returned to live in her native Ireland and promote French consumer goods here.

Christel (25), a marketing graduate, works as a trade adviser with the French trade commission, UBI France, in Dublin.

She was in business mode at the Autumn Gift and Home Show at the RDS yesterday, where she is working to introduce French companies with unusual, quirky products for the giftware sector.

"It's lovely to be living in Dublin again," she said. "I went to school at the French school in Foxrock."

Her older brother Nicolas, a regular columnist with the Irish Independent, is currently competing in the Vuelta a Espana cycling race in Spain after he took up his father's profession.

Yesterday, Christel wore a Carre de Trefles lucky four-leaf charm around her neck, one of five brands she is working with at the RDS until Wednesday.

Other brands include Fifi Bastille bags and aprons and Verreries et Etains Saint Clair glassware wine accessories.

Christel was only 11 months old when her father won the Tour de France in Paris and he missed his daughter taking her first steps.

Born in France, Christel grew up in Dublin, living in Churchtown around the corner from her paternal grandparents, Larry and Bunny Roche.

Irish Independent

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