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'Not saying no was killing us' - how an engineering graduate built his €10m beauty brand

In person: Aiden Corcoran, CEO, Cosmetic Creations

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‘The goal would be to scale to do 20m units a year by the next two to three years’: Cosmetic Creations CEO Aiden Corcoran has expanded the firm in Cork. Photo: Daragh Mc Sweeney/Provision

‘The goal would be to scale to do 20m units a year by the next two to three years’: Cosmetic Creations CEO Aiden Corcoran has expanded the firm in Cork. Photo: Daragh Mc Sweeney/Provision

Daragh Mc Sweeney/Provision

‘The goal would be to scale to do 20m units a year by the next two to three years’: Cosmetic Creations CEO Aiden Corcoran has expanded the firm in Cork. Photo: Daragh Mc Sweeney/Provision

Aiden Corcoran wanted to be a journalist. His career guidance teacher put him off. His father had wanted him to join the Gardaí. His uncle put him off. In the end, he trained as an engineer, and now his company makes up to 50pc of the fake tan produced in Ireland.

"I was a good engineer. My uncle, who has gone on to be a deacon, was an engineer. We were fixing a washing machine, I was 16 or 17, and I just had the knack," Corcoran says, his laid-back mannerism disguising what becomes apparent is a brilliant mind.

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Expansion: Cosmetic Creations employs more than 90 staff at locations in Cork (pictured) and Mayo

Expansion: Cosmetic Creations employs more than 90 staff at locations in Cork (pictured) and Mayo

Expansion: Cosmetic Creations employs more than 90 staff at locations in Cork (pictured) and Mayo

"I was really enjoying it. My uncle pulled my father aside and my dad had that attitude of 'my son is going to be a guard too', but I was not really made for that.