Monday 10 December 2018

New chief to run Opel Ireland from the UK

Dave Sheeran, Opel Ireland
Dave Sheeran, Opel Ireland
Eddie Cunningham

Eddie Cunningham

A NEW managing director has been appointed to run Opel Ireland along with Vauxhall UK from next month.

Stephen Norman, who takes over on February 1, will be based at Vauxhall's head office in Luton in England.

Former Opel Ireland chief Dave Sheeran, inset, worked out of the Irish headquarters at Sandyford in Dublin.

But the new arrangement will mean the Ireland and UK teams "working very closely", Opel Ireland said.

Mr Norman will report to Peter Christian Kuespert, sales, marketing and aftersales managing director of Opel/Vauxhall.

He joined French-owned Groupe PSA, which now includes Opel and Vauxhall, in May 2014 as chief marketing officer and was appointed senior vice president, chief sales and marketing officer in 2016.

The company said he will be responsible "for leading Vauxhall Motors and Opel Ireland business and development" in line with the new strategic plan PACE which aims to make the company "profitable, electric and global".

Between them Vauxhall and Opel sold 202,000 cars and 29,000 vans in the UK and Ireland last year. Of that total, Opel Ireland registered 6,526 passenger cars and took ninth spot in the best-selling manufacturers' league.

Irish Independent

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