Half of Irish adults would be prepared to relocate for a better broadband connection
Having a fast, strong broadband connection is so important for us that we would consider moving home for a better service.
According to the results of a recent Pure Telecom survey, half of Irish adults who experience inadequate broadband speeds would be prepared to relocate for an improved connection.
For those respondents who have broadband, three-quarters said that they are happy with their speeds, with 88pc maintaining that their home broadband speeds have remained the same or improved in the last 12 months.
Paul Connell, CEO, Pure Telecom, said that the results show that the internet plays a massive role in people’s lives.
"Many of the people affected by poor access live in rural Ireland. We need to help our rural communities thrive – not drive them into towns and cities because of internet problems," he said.
"We hope that the National Broadband Plan will be announced and rolled out quickly so that people can access quality internet services no matter where they live."
The survey of just over 1,000 Irish adults also revealed that the average person spends 6 hours, 20 minutes per day using their broadband connection at home – a total of 44 hours, 23 minutes per week.
"With the rise of applications like intelligent personal assistants, as well as online streaming and TV viewing, people are spending a significant amount of their time at home online – even downloading content as they sleep in some cases," said Mr Connell.
Earlier this year, Pure Telecom signed a €35m deal with wholesale telecoms provider Open Eir, the wholesale arm of Eir.
The deal will allow Pure Telecom to offer almost two million customers high-speed broadband and phone services via Open Eir's network.
Pure Telecom said its customer base rose 25pc last year from 2015 to reach 42,500.