Tuesday 20 August 2019

'Fake' Irish cream row sours trade mission

Stock picture
Stock picture
Dearbhail McDonald

Dearbhail McDonald

The Irish Spirits Association has claimed that some Canadian liqueur manufacturers are passing off products as Irish cream liqueurs.

Some 100 million bottles of Irish cream, which are protected under EU-recognised Geographic Indication (GI) laws, were sold globally in 2017.

The claims of GI infringement were made following a trade mission to Canada attended by the Irish Spirits Association (ISA).

William Lavelle, head of the ISA, said it was "very disappointing to see wine-based liqueurs on shop shelves in Canada, claiming to be Irish cream but without a single connection to Ireland.

"It's about protecting the good name and high standards of the category," added Lavelle, who travelled to Canada.

"It's about protecting the investment made by authentic Irish cream producers; and it's about protecting those dairy farmers across Ireland who provide our industry with over 316 million litres of cream every year.

"This trade mission has allowed us the valuable opportunity to promote the GI and to meet with Canadian authorities to raise our concerns. I am confident that as a result of this trade mission we will begin to see action to clamp down on fake Irish creams in Canada."

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