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Speedy produce initiative kicks off in Croker

MORE THAN 300 international buyers will meet 150 Irish companies and hold 2,400 meetings at Croke Park's conference centre today in a bid to promote the Irish food and drink industry.

The Bord Bia-organised Marketplace Ireland is part of a major business and export development drive and the meetings, which will be organised in 'speed date' style, will give Irish business people an opportunity to meet face to face with buyers and distributors from Europe, the US and Asia.

Bord Bia will also showcase to an international audience 166 new products developed by Irish food and drink companies.

"Marketplace Ireland offers overseas and domestic buyers a unique opportunity to explore the capability, quality and export capacity of the Irish food and drink industry using a highly time-efficient formula," said Bord Bia's chief executive, Aidan Cotter.

During their time in Dublin, the buyers will also have the opportunity to participate in guided store visits, take part in food and drink tastings and, in some cases, undertake site visits.

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