Intelligent land use is a win-win situation
Whenever the legendary American investor and billionaire Warren Buffett speaks, it is always worth listening.
In his recent newsletter to the shareholders in his investment company he commented on how American kids today are far better off than their parents were and went on to point out that John D Rockefeller, despite his vast wealth, was in general worse off than the average American nowadays.
"All families in my middle-class neighbourhood regularly enjoy a living standard better than that achieved by John D Rockefeller Sr at the time of my birth. His unparalleled fortune couldn't buy what we now take for granted, whether the field is - to name just a few - transportation, entertainment, communication or medical services. Rockefeller certainly had power and fame; he could not, however, live as well as my neighbours now do".
Technology and scientific advances have made everyone's life so much easier since the early 1900s. Travel, medical care and communications are at a level undreamt of and most Europeans and Americans have a standard of living and of nutrition never achieved before.
It's an interesting point and Buffett, who is now 85, went on to talk about the extraordinary advances in computer-driven technology, stating: "My parents, when young, could not envisage a television set, nor did I, in my 50s, think I needed a personal computer. Both products, once people saw what they could do, quickly revolutionised their lives. I now spend ten hours a week playing bridge online. And, as I write this letter, "search" is invaluable to me".
Isn't it nice to know that even billionaires are human and enjoy relaxing over a game of bridge!
The advantages this technology brings are now there for us all to avail of and they apply to farming as much as to any other profession.
Good examples are contained in the weekly e-newsletter from EFITA (European Federation for Information Technology in Agriculture, Food and the Environment) I always look forward to receiving it and yes, I know, it's a mouthful of a title but it keeps me up to date with technological advances being used by farmers throughout the world.