IFA protest outside supermarkets over 'milk price war'
The IFA is staging a protest outside Dunnes Stores and Aldi supermarkets today in Portlaoise, over what it says is a "market grabbing milk price war".
It says that farmers are concerned about the "long-standing Dunnes' market share grabbing discount milk (selling at 67c/L) is starting to degenerate into a milk price war".
IFA President Joe Healy said specialist liquid milk producers, like all primary producers of fresh food, depend on being able to make a reasonable income from the retail chain.
A milk price war, he said, will undermine the sustainability of fresh milk producers, with Aldi "cynically joining Dunnes this week".
“There is no such thing as cheap milk. Fresh milk producers incur high costs and legitimately expect to be able to cover their costs and make a reasonable income from their specialist milk production.
"Yet, experience tells us that farmers always come out the worst of these cynical grabs for market share by retailers. Any apparent benefit for consumers is short-lived, with the security of year-round, local supplies of milk from freshly calved cows being threatened by the erosion of margins in the chain,” he said.
Commenting, an Aldi spokesperson said its promise to its customers is that it won’t be beaten on price.
"To ensure we continue to provide the very best value groceries in Ireland, we have followed the market and reduced the price of our 3L milk to €2.