Sunday 19 November 2017

Businesswoman Felicity Fox has died aged 49

Felicity Fox
Felicity Fox
Mark Keenan

Mark Keenan

The death has occurred of Dublin based property enrepreneur Felicity Fox, a trend setter in estate agency for the past 25 years.

A graduate of the Bolton Street Auctioneering and Property course, she started in a small property agency in the 1980's on Clanbrassil Street and soon moved to Douglas Newman Good where she made an impression instantly on the south central city circuit, selling homes in a difficult market in what were then deeply unfashionable areas.

MS Fox was soon promoted to manager of the city centre branch and built business fast in Portobello, the South Circular, Ranelagh, Rathmines, Harolds Cross and in the Liberties, which were all becoming trendy as the property boom took off and the city became a more popular place to live.

In 2002 she struck out on her own and set up her own agency in Dublin City Centre fast becoming a boutique estate agency which attracted trendier city based vendors.

This she steered through the worst property market crash in history before establishing Felicity Fox as a leading Dublin property brand as the firm energed from the recession.

She married a DNG founding member Edmund Douglas. Her former boss Keith Lowe CEO of DNG described her as "very special" and "a top class estate agent" noting that she "made the south central postcodes her own."

Another former colleague Conor Gallagher of Gallagher Quigley added : "Felicity was truly special. She had a brilliant understanding of people and she was always smiling and laughing. Her early death in her 40s is a tragedy for the industry and her friends and colleagues. She will be sorely missed."

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