The first winning submission is from Philip Kelly, a graduate from Bray Institute of Further Education with a diploma in TV & Film Production.
In August 2010, Philip directed his debut music video for Dublin band The Minutes. The video won Best Group Video at the 2010 IMTV Awards. Most recently he directed the video for Ryan Sheridan's single 'The Dreamer'.
Beck's says its association with the arts goes back a number of years and it has supported celebrity artists Tracey Emin and Damien Hirst early in their careers.
Marketing Manager Nicola O'Connell said: "We are carrying Beck's long association with the arts into the television and cinema advertising campaign, and inviting artists, photographers and video-makers to see their name in lights and their work starring on the small and large screen.
"We are hoping that this will prove to be invaluable to up-and-coming artists -- a validation of their creativity and talent."
The next deadline is July 18, more details are available at apps.facebook.com/ becksviercreativity/.
The Dublin Web Summit boots up
THE Dublin Web Summit was launched this week by Enterprise Minister Richard Bruton, with the event's organisers now getting ready to announce the first 70 speakers for October's event.
Founder Paddy Cosgrave has previously indicated that this year's event will include many more Asian tech personalities and that is borne out by the first two confirmed attendees.
Richard Liu, chairman and CEO of 360Buy.com -- which has been referred to as "the Amazon of China" -- is the first CEO to be announced.
"Liu will be joined by 150 of the world's leading technology entrepreneurs, CEOs and investors, who are also travelling to Ireland to attend a private event known as F.ounders," says Mr Cosgrave.
360Buy.com is the largest e-commerce website in China, valued at over $10bn.
The first investor to be announced is Peng T Ong, co-founder of Match.com.
Peng, who is part of GSR Ventures, is one of the most influential Asian-based investors. GSR Ventures just closed their fourth fund in China for $350m (€248m).
"With 150 of the world's leading tech entrepreneurs, CEOs and investors in Dublin, it provides a wonderful opportunity for some of the leading names to take time out from F.ounders to go and speak to the Irish business community at the Dublin Web Summit," says Mr Cosgrave.
"Many have already agreed and we will be announcing the first speakers at the Dublin Web Summit in the coming weeks."
Full details at dublinwebsummit.com.