Wednesday 28 September 2016

Hello - Adele is fastest to reach 1 billion views on YouTube

Published 22/01/2016 | 03:36

Adele has outpaced Psy in the race to 1 billion views on YouTube (AP)
Adele has outpaced Psy in the race to 1 billion views on YouTube (AP)

Sorry, Psy, Adele has outpaced the South Korean pop star on the race to 1 billion views on YouTube.

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The streaming service announced her music video for Hello greeted its 1 billionth view in 87 days, breaking the 158-day record held by Psy's Gangnam Style.

"If anyone deserves it, it's Adele and that song," said Susanne Daniels, the head of original programming at YouTube.

YouTube said 17 videos have reached 1 billion views.

Others in the billionaire club include Maroon 5's Sugar, Major Lazer's Lean On, OneRepublic's Counting Stars, LMFAO's Party Rock and Sia's Chandelier.

There are several music videos on the cusp of reaching 1 billion views, including Shakira's Waka Waka, Ed Sheeran's Thinking Out Loud and Ellie Goulding's Love Me Like You Do.

YouTube said the feat is still rare, but newer music videos such as Katy Perry's Roar and Taylor Swift's Blank Space achieved it at a faster pace than older ones like Justin Bieber's Baby and Eminem's Love The Way You Lie.

Hello spent its first 10 weeks at No 1 on Billboard's Hot 100 chart in the US.

Press Association

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