Wednesday 18 October 2017

This insurance salesman has a pretty slick way of trying to drum up new clients

Andrew Cooney reckons he’s paid off about 40 people’s parking meters so far – and leaves behind a flyer each time.

By Georgia Humphreys

An insurance salesman is enticing potential new customers by paying off their parking meters for them.

A photo of the flyer that Andrew Cooney, from Rochester, Minnesota, leaves after helping out people with their expired meters has been doing the rounds on social media.

It reads: “I paid your parking meter for you … imagine what else I’m willing to do to protect your car.”

The 26-year-old, who is a private contractor for the brand Farmers Insurance, confirmed he is the salesman behind the flyers, adding it has been pretty successful so far.

ipanews_9fc4b6ec-5902-4677-9586-6b554807be76_embedded750949539

Explaining where the idea came from, he said: “I was speaking with a friend of mine and we were talking about creative marketing ideas, and he suggested paying parking meters.”

He added: “The reactions have been overwhelmingly positive.

“I think it has been successful and the amount of the exposure I have been getting … it has led to a handful of interested clients.”

Cooney said he has a folder with all of the flyers in and “literally walks down the road checking the meters” to see how long is left on them.

He claims he has handed out about 40 of the flyers so far, adding he expects to do about 20 more today.

In terms of how much money he’s spending on this marketing tactic, he said in the middle of downtown Rochester the parking meters are close to $1 an hour and typically is spending about $20 a day.

ipanews_9fc4b6ec-5902-4677-9586-6b554807be76_embedded1057267284

“Rochester has a decent-sized downtown area, so it’s been enough to keep me busy,” said Cooney. “As of now, it’s just local but I’ll probably start doing it everywhere I go.”

The combat veteran, who served six years as a Navy Seabee, said he has only been selling insurance – car, home, property, life and specialty – for a little over a month.

Well, there’s no denying Cooney has got some smooth salesman moves already going on.

Press Association

Independent.ie Comments Facility

INM has taken the decision to remove the commenting facility on its online platform Independent.ie to minimise the legal risk to our business that arises from Ireland's draconian libel awards system.

We continue to look forward to receiving comments through direct email contact or via social media, some of which may still be featured on the website Independent.ie


Editors Choice

Also in World News