Thursday 19 January 2017

KFC to start delivering fried chicken buckets to US customers

Published 12/11/2015 | 14:51

KFC said it will start delivering its buckets of fried chicken to customers in Los Angeles and San Francisco (AP)
KFC said it will start delivering its buckets of fried chicken to customers in Los Angeles and San Francisco (AP)

KFC is to start delivering its buckets of fried chicken to customers in two US cities.

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People in Los Angeles and San Francisco will be able to have food delivered from Thursday, KFC said, adding that it expects to expand the delivery service into Houston by the end of this year.

It is the first time the chicken chain has delivered in the US. More cities may come later, KFC said.

The company is working with online delivery company DoorDash to deliver its chicken, biscuits and coleslaw. Customers will have to make orders through DoorDash's app or website.

The chicken will not come cheap: There's a delivery fee between 4.99 US dollars and 6.99 dollars (£3.30 to £4.60), depending on a customer's location, and prices of some items will be higher than those in the restaurants.

Its value meals, however, such as its eight-piece 20-dollar (£13) Family Fill Up will stay the same price. All menu items at the restaurant will be available to order, the company said.

KFC's rival Popeyes Louisiana Kitchen Inc does not deliver, but other chains have added delivery service recently.

Chipotle, McDonald's and Starbucks work with delivery company Postmates, while Taco Bell, which is also run by KFC owner Yum Brands, works with DoorDash to deliver in certain cities.

The chains partner with DoorDash and Postmates because they provide delivery people, an expense that the restaurants do not have to worry about.

In all, KFC expects 100 restaurants to offer delivery before it decides to expand the service. There are more than 4,300 KFC restaurants in the United States.

While it is a first for KFC in the US, it is common to see KFC being delivered in China, Egypt, Malaysia and other countries around the world.

In fact, Yum Brands Inc chief executive Greg Creed said at a conference with analysts in May that its delivery business usually grows at a "faster rate" than its main business.

Last month, the company said its restaurants in China plan to expand delivery service in the country.

"The great thing about buckets of chicken," Mr Creed said in May, is that "it holds its temperature incredibly well".

Press Association

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