Derry born J.W. Anderson may be one of the brightest young design talents around, have a bulging CV and an army of faithful celebrity followers (Chung and friends), but that doesn't mean you'll be seeing his pieces on a red carpet-bound starlet anytime soon.
The fledgling designer, full name Jonathan William Anderson, has rather boldly stated that evening wear "is only for award ceremonies and tripe. It's a performance, a forced conviction. You don't have to be intelligent to do that." Yikes, we're not sure how his latest employer, Versace (Anderson's just been enlisted to design for their sister line, Versus), will feel about that seeing as they are prolific creators of gowns for such "tripe".
"I hate dresses," he continued to London's Evening Standard . "Nowadays women want to mix things, a dress limits you in that capacity."
But eveningwear isn't the only thing Anderson has less than conventional opinions about; celebrities and his alma-matter, the London College of Fashion, get a swift dismissal from the 28-year-old too.
Fashion design, he says, isn't something that can be taught - "It's all about ideas" - and whilst celebrities intrigue him, he doesn't "feed off it" - although we're pretty sure Alexa has helped give his business more than a little boost by regularly wearing it.
Nevertheless, Anderson's opinions don't seem to be stopping his ascending fashion star - this year he's already completed a collaboration with Topshop (the second instalment hits stores on February 14), won the British Fashion Award for Emerging Talent in ready-to-wear, and been snapped up by Donatella as the first young designer to help her relaunch Versus following Christopher Kane's departure.
However, we suspect that as he rises to the echelons of sartorial super-stardom his arm may just be twisted by the financial rewards and publicity gained by dressing a megastar at an awards ceremony - fashion is a business, after all.
By Bibby Sowray, Telegraph.co.uk